Intel's data transformation is beginning to pay off, but it still faces tough challenges

  Since the new CEO Robert Swan was on the verge of death, Intel continues to be on the road to transformation. In the past, Intel's main focus was on semiconductor wafer research, and now it has begun to become a provider of industry solutions, and to enter the Internet of Things, autonomous driving and other markets.

At the beginning of his tenure, Robert Swan said that he will continue to adhere to this core strategy.

On March 28th, "2019 Intel China Media Sharing Conference", Yang Xu, Intel's global vice president and president of China, once again stressed that Intel should shift from transistor-centric to data-centric, so that the value of data can be reflected.

In 2018, Intel's annual revenue reached $70.8 billion, an increase of 13% over the same period. But Yang Xu believes that Intel is only getting a small part of the market. In 2022, Intel faced a market worth $300 billion.

Yang Xu also recalled to reporters the expectation of the new CEO at the time. "Everyone appreciates Robert Swan's leadership and hopes that he can run for election. He didn't participate at the beginning. The board took a long time to convince him. Later he Being willing to accept the challenge is indeed a matter of hope."

Of course, the outside world can understand the pressure of Robert Swan. Like many established foreign companies, this 51-year company's corporate culture is so strong that it makes it difficult for the ship to turn around. Intel has always preferred to support management internally. Wang Rui, vice president of the company's marketing group and general manager of China, recalled that when Intel first digs people from outside, the turnover rate is very high.

However, Intel’s two-year internal talent development has broken. Since the second person in 2015
After Renee James's departure, Intel's core executives continued to lose, including Kirk Skaugen, who is seen as a potential CEO successor, and Kim Stevenson, who is in charge of customer computing and IoT. The last CEO, Brian Krzanich, said that because of his office resignation, the outside world once thought that Intel could not find a suitable successor.